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Google Analytics

Service Overview

I set up Google Analytics 4, Google Tag Manager and ad platform tracking so you can see where your leads and sales really come from. With clean tracking in place, your ad budget can be moved to the campaigns that work and away from the ones that do not.

Objectives

Every Google Ads and Google Analytics campaign I run is built around four goals:

  • Increase Website Traffic

Drive relevant and high-quality traffic to the client’s website, ensuring that visitors are more likely to engage and convert.

  • Boost Conversions

Improve conversion rates through optimization of ad copy, landing pages, & targeting strategies.

  • Enhance Brand Visibility

Increase brand recognition and presence in the market by ensuring ads are shown to the most relevant audience.

  • Maximize ROI

Achieve the highest possible return on ad spend by continually targeting & optimizing ads.

Approach

  • Campaign Setup

Created and structured Google Ads and Google Analytics campaigns tailored to the client’s business goals and target audience.

Tracking Plan

Mapped the actions that matter, such as form submissions, calls, WhatsApp clicks and purchases, and set each one up as a conversion.

  • Ad Copy Creation

Designed compelling and action-oriented ad copy that highlighted the client’s unique selling points.

  • Advanced Targeting

Utilized demographic, geographic, and interest-based targeting to reach the most relevant audience.

  • Optimization & A/B Testing

Regularly tested multiple variations of ads and landing pages to improve performance and user engagement.

  • Performance Tracking & Reporting

Monitored key metrics such as CTR, CPC, CPA, and ROAS to ensure the campaign was on track for success.

What You Get

Campaign Setup & Structure: A clean account and campaign structure built for your goal, whether that is leads, sales or awareness.

Conversion Tracking: Tracking for the actions that matter to your business, so every rupee or dollar of spend can be measured.

Ongoing Optimisation: Regular testing of ads, audiences and bids to bring down your cost per result over time.

Clear Reporting: Simple reports on spend, results, cost per result and return on ad spend, plus the next steps.

Conclusion

Good tracking is the base of every profitable ad campaign. If you are not sure your numbers are right, get in touch and I will audit your setup.

Service Details

Ideal For: Businesses running ads that are not sure which campaigns bring in sales

Platform: Google Analytics 4, Google Tag Manager, Meta Pixel

Service: Analytics & Conversion Tracking Setup

Delivery: 3–7 days for setup

Starting At: $299

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